Mid-America Connection Conference

Dealer, Contractor & Guest Pricing

➡️ Click here for a printable Contractor Registration Form

$1100 per member / $1600 per non-member

Includes full conference registration (welcome address, education sessions, lunch, table-top session and evening reception) for up to two (2) people. Must register in advance.

• Sponsors may bring an unlimited number of representatives to the table-top reception from 1:30 pm – 4:30 pm.  Advance registration is appreciated.
• Sponsors may purchase a full registration pass for additional people (beyond their two free) – cost is $100 per person (member) or $150 per person (non-member)

Each sponsor will receive one 8-foot skirted table with two chairs. Electricity not included.

A small block of rooms has been reserved at the Embassy Suites Olathe for Monday, December 7^th and Tuesday, December 8^th.  Information is below:

Booking Info (by Phone or Online)

• Call: (913) 353-9280
• Online: Click Here to book our group rate for the Mid-America Connection Conference
• Use group ID “BLD Connection” when making reservation

Keynote Speaker - TBC

Title:

Info about the session

John Marshall, Co-Founder of AI Growth Partners & President of Impact Consulting

Title: AI That Earns Its Keep - Practical Ways to Think Better, Serve Customers, and Run the Business

Most people are still using AI in one of two ways: as a content creator or as Google on steroids. They ask it to write an email, summarize a document, or find information faster.

Those uses can save time, but they represent only a small part of the opportunity.

The greater value comes from using AI as a thinking partner—helping experienced people work through problems, prepare for important conversations, evaluate options, coach employees, capture company knowledge, and make better decisions.

In this practical, nontechnical session, John Marshall will show how owners, managers, salespeople, and other LBM professionals can use AI in the real work of running and growing a business. The examples will include customer service, sales, operations, leadership, and decision-making, with an emphasis on generating measurable value without replacing the relationships, judgment, and industry experience that still matter most.

Attendees will leave with a clearer understanding of where AI can help their business today, where it should not be trusted on its own, and how to identify a practical place to begin.

Lynne Jensen-Nelson, Founder of Conversion-omics Speakers & Consultants

Nationally recognized business leader and highly sought-after keynote speaker, Lynne Jensen-Nelson is an engaging, results-driven business strategist in the construction industry. She has a record of establishing the vision and strategies necessary to grow an organization while successfully adapting to changing market conditions. The power-packed combination of her success in executive leadership, profitable business ownership, and high-value sales shaped her perspective and created a true competitive advantage. This front row seat to what works and what doesn’t work allows Lynne to successfully guide others to reach peak performance. Lynne founded Conversion-omics Speakers & Consultants to help organizations refine their sales approach, define their ability to differentiate, and enhance the buying experience. She brings the INFORMATION, MOTIVATION, and INSPIRATION you need to take your business to the next level. Learn more at www.conversion-omics.com.

Title: "Beyond the Bid: Driving Builder Sales" 

To be successful, construction product suppliers must truly understand what home builders, remodelers, and designers need from them. While high-quality materials, timely delivery, and fair pricing are standard expectations, business leaders seek strategic partnerships that prioritize their overall success through exceptional sales support and service excellence. These long-term partnerships are essential because they build trust, offer significant cost-savings opportunities, and provide a competitive advantage in a demanding market where timelines and profitability are critical to viability.

So, what EXACTLY do builders want from you?

Attend this session to learn the key factors builders use when selecting product suppliers and determining which features to include in their projects. Participants will gain actionable insights to:

• Building successful long-term partnerships: Implement effective customer management and communication techniques that drive loyalty.
• Stand out from the competition: Discover strategies to avoid price-based competition and clearly differentiate your brand in a crowded market.
• Maximize every selling opportunity: Confidently lead the sales process, overcome common obstacles, and make a lasting impact on customer decision-making.

This session is action-packed with the sales strategies needed to not only survive the current market landscape but to THRIVE well into the future.

Connection Conference Cancellation & Refund Policy

Dealer and Guest cancellations must be received in the BLD Connection office no later than 10 days prior to the first day of the Conference in order to receive a refund.  Cancellations after this date or no-shows will not receive a refund.

Sponsorship cancellations must be received in writing at the BLD Connection office no later than 30 days prior to the conference. Cancellations at least 30 days prior are subject to a $250 cancellation fee and the remainder will be refunded. Cancellations less than 30 days prior to the event will forfeit 100% of the sponsorship. This applies to sponsorships paid in full or yet to be paid.